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#Google announce a "ContentID for small businesses as a service, so that everyone can comply with Article13". And just like that, not only do they know who from where visits what website, but now also what they upload there.
This could be used in all sorts of ways, in order to build a further profile of you even if you try to avoid Google itself, to blackamil you if you anywhere, ever infringed copyright, to prevent anyone from storing 'leaks' anywhere etc.
Scary times.
